ULYSSE NARDIN BREAKFAST EVENT
Few days ago, i had the pleasure to attend a Breakfast event organised by Ulysse Nardin. It was the perfect opportunity to hear what Mr. Patrick Pruniaux (who recently joined the company as CEO, end of August 2017) had to say in terms of Global strategy, Long term approach and Vision.
Some key words were mentioned :
Values - Heritage - Manufacture
I could definitely feel that Mr. Pruniaux has a deep strategy and desire to take the challenges that his position requires. However, his approach will be implemented slowly or step by step. He doesn’t want to shake the tree too radically. As most if not all new CEO’s, he is currently spending a lot of time in the markets and it totally make sense.
Overall Mr. Pruniaux is an optimistic person. For instance, he doesn’t think that connected watches are a threat to mechanical timepieces and it’s an interesting point of view from a person that left a position at Apple to a Swiss Watchmaking maison.
I also had the privileged to see a preview of some SIHH 2018 timepieces which is always appreciated. In fact, the event was also a PRE-SIHH 2018 presentation. Can’t wait to see all of them in January 2018 ! Articles with live pictures will come soon...